Meet Pursehouse Rural’s Operations Manager who enjoys all aspects of agriculture. Read about what Bruce has the share from the industry.
Bruce Nixon was born and bred on the land on a family property in Dulacca, Queensland. It was the cattle and mixed farming operation in which Bruce was raised that formed the backbone of his passion for agriculture. After leaving his hometown of Dulacca, Bruce made the 430km move over to the Gold Coast, where he played in farm tourism before eventually moving to the rural town of Quirindi, New South Wales.
After managing a broadacre and beef cattle property in Quirindi for 10 years, Bruce started working as a customer service representative at Pursehouse Rural Quirindi, primarily in animal health.
“I started there serving customers, sweeping floors, and going out on farm and speaking to local growers". Bruce's background and commitment to the livestock and cropping industry helped pave the way to his success and connection with local growers. Bruce’s experience on his family farm in Dulacca and his role on a farm in Quirindi has given Bruce the ability to understand where growers and customers are coming from and connect with them having been on both sides of the fence. “Having worked on farms has given me the ability to understand where customers are coming from, as a farm operator, what challenges you face and what you need from a service provider and how we can help them” says Bruce.
Throughout Bruces' role as a customer representative, he also ventured into truck driving, delivering the highest-quality products and services to the local growers in the Quirindi region. After Bruce’s customer representative role, he progressed to Branch Manager role in Quirindi. From here Bruce secured the Operations Manager position towards the end of 2024.
Bruce has gone from strength to strength in each role he has pursued during his career with Pursehouse Rural, taking each new adventure into his stride.
As Bruce has been with Pursehouse Rural for 10 years, he shares what he enjoys most about working with Pursehouse Rural “I enjoy the people. It’s a family-type atmosphere and everyone is really good to work with and I think everyone has the same morals, that’s agriculture in general. It’s the people you get to work with, some of the best people around.”
Although having been raised around livestock, Bruce enjoys all aspects that the industry has to offer. For Bruce, it is the lifestyle, the people, and the communities that make agriculture so rewarding. “I enjoy all aspects of it, there are different rewards in every sector.”
“It’s just that sense of achievement in having grown something and being able to share that with people", says Bruce.
The best advice that Bruce has been given is to “treat people how you want to be treated”, Bruce shared that he has gone through life doing that everywhere, “I think to me, that is gold”, says Bruce.
